Cookie Policy
Last updated: August 2026
What are cookies?
Cookies are small text files that a website stores on your device when you visit. They help the site remember information about your visit — like whether you're logged in, what's in your cart, or how you like the site set up — and, where you've agreed to it, help us understand how visitors use the site.
How we use cookies
We use cookies for three broad purposes:
- Necessary — required for the site to function (staying logged in, keeping items in your cart). These can't be switched off.
- Analytics — help us understand how visitors use the site, so we can improve it. Only run if you opt in.
- Marketing — support advertising and retargeting. Only run if you opt in, and only if this site actually uses them.
Nothing outside Necessary runs before you make a choice in the banner.
Cookies we use
Necessary
| Name | Purpose | Duration |
|---|---|---|
| wordpress_logged_in_* | Keeps you logged in to WordPress. | Session |
| woocommerce_cart_hash | Tracks changes to your cart contents. | Session |
| woocommerce_items_in_cart | Remembers items in your cart. | Session |
| wp_woocommerce_session_* | Maintains your shopping session while you browse. | 2 days |
| wa_consent | Stores your cookie preferences on this site. | 6 months |
Analytics
| Name | Purpose | Duration |
|---|---|---|
| _ga | Google Analytics — distinguishes unique visitors. | 2 years |
| _ga_* | Google Analytics 4 — persists session state. | 2 years |
| _gid | Google Analytics — distinguishes visitors for a shorter window. | 24 hours |
Marketing
| Name | Purpose | Duration |
|---|---|---|
| _fbp | Meta Pixel — tracks conversions and enables retargeting. | 3 months |
Third-party services
Some cookies are set by services we use rather than by us directly. Google Analytics processes data according to Google's own privacy policy.
Managing your preferences
You can change your choice at any time:
Your choice is remembered for 6 months, or until you clear your browser's cookies — after that, you'll be asked again.
How we store your choice
Your preference is saved in a cookie in your own browser. We also keep a record of the choice made (which categories were accepted, and when) so we can demonstrate compliance if asked. This record doesn't include your name or a way to directly identify you — only a one-way hashed version of your IP address, which can't be reversed back to the original.
Your right to complain
If you believe your data has been handled incorrectly, you have the right to complain to the data protection authority relevant to where you live:
| Region | Authority | Note |
|---|---|---|
| United Kingdom | Information Commissioner's Office (ICO) | Regulates cookies under PECR and the UK GDPR. |
| European Union | European Data Protection Board (EDPB) | Coordinates the national data protection authority in each EU member state. |
| Canada | Office of the Privacy Commissioner of Canada (OPC) | Regulates PIPEDA, Canada's federal privacy law. |
| Quebec | Commission d'accès à l'information (CAI) | Regulates Law 25, which sets a stricter opt-in standard than the rest of Canada. |
| California | California Privacy Protection Agency (CPPA) | Regulates the CCPA/CPRA. |
Questions?
Contact us at hello@websitealchemy.com with any questions about this policy.