Serena Star Leonard

Is AI text hurting yoru website?

Is AI text destroying your intuitive cues?

By Serena Star Leonard / June 5, 2025 / Comments Off on Is AI text destroying your intuitive cues?

“Just use AI” they say… “Everything is easy now…” they say! AI is storming into every facet of our lives, and this makes life easier in a multitude of ways. In website creation land, we see definite benefits but after the initial honeymoon period there are issues creeping in. They are subtle but can be … Read more

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SEO for services pages

Why you need SEO for service pages – SEO tips for free spirits.

By Serena Star Leonard / February 2, 2024 / 0 Comments

You are a free spirit. The thought of SEO makes your eyes glaze over and you don’t want your actions to be controlled by some behemoth search company. But here is the thing… SEO is about being of service. SEO helps you bridge the gap between your message and the people who desperately want to … Read more

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Starting a new blog… again!

By Serena Star Leonard / February 1, 2024 / 0 Comments

So here I am writing the very first blog for Website Alchemy! Soooooo… This is it! Hello! This is not my first rodeo! A new blog is not a new place for me, yet it feels just as daunting as when I started one nearly 14 years ago. After the initial 6 months, it became … Read more

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